WHO

The prestigious award-winning design team, Normann Copenhagen, is focused on creating unconventional products and sell their design products in more than 80 international markets. Since 1999, Normann Copenhagen has challenged the Danish design classics and created a series of remarkable products. In 2005 the impressive flagship store in Copenhagen was opened.

WHAT

Create a website that primarily communicates through the design products and the renowned designers behind them. Give the users a sensational visual experience that stimulates the desire to own the products. The products should be the focal point of the website.

HOW

Every single design and designer have their own story to tell. So the starting point was to get the products and designers to have even sharper profiles than previously. In2media combined a minimalistic design with a simple, original navigation to create a visually explosive website that keeps the user's attention. Regardless if it is products or designers that are being presented. The Normann Copenhagen website is 100% Flash based and this enables you to navigate with the arrow keys and link directly into specific areas.

WOW

With the site as Norman's new virtual showcase, it was not only successful in creating an award winning site with national and international acclaim, but also an in-store channel used to showcase its products in shops and trade fairs around the world. The digital side today is fully integrated into Normann Copenhagen's business, with both e-commerce and online marketing through new channels on Facebook, YouTube, Twitter, Flicker and blogs, that in 2010 meant that Normann won the Danish e-commerce award for best use of social media.