WHO

Samsung is one of the leading technology companies in the world. In the creation of the 6-Series Full HD LCD TV, Samsung teamed up with some of the best artists in the world. Together they created a TV in a class of its own both design wise and technology wise. When watching TV approximately 4 hours a day, we might as well do it in style…

WHAT

To emphasize the elements of art in the new LCD TV, Per Arnoldi has created a series of artwork for the TV. Turn the artwork into motion pictures on a DVD that comes with the Samsungs LCD TV. The purchaser will be given a true Per Arnoldi piece of art.

WOW

Colourful Journey is the title of a 5 minutes long art film created by In2media. For the first time ever Arnoldis artwork is animated end expressed in a new and creative way with music by jazz composer Niels Lan Doky. The user can choose between different kinds of background music to accompany the colours and motives changing on the screen.
 
Colourful Journey was a part of the Samsungs Design Revolution.